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917-600-2223

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NYC

who's behind the design?

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Hey there!
I'm Kristen Knoblauch.

I am a Creative Graphic Designer with 6+ years of experience based in New York City.

I specialize in building scalable brand, social, and packaging systems for consumer brands across food, wellness, and beauty. I thrive in fast-moving environments where strategy meets execution, bringing clarity, structure, and a strong visual point of view to every touchpoint.

I approach design as a system, not a series of one-off assets. Whether it’s a brand launch, content rollout, or product campaign, my focus is on creating work that feels cohesive, intentional, and built to scale across platforms. Strong design should not only look good, it should work hard, adapt easily, and hold up over time.

I do my best work in environments where things move quickly and ideas evolve constantly, bringing structure to the process and translating strategy into clear, usable visual systems that teams can build from and grow with.

Outside of work, I find inspiration everywhere, from architecture and street art to food, culture, and everyday brand moments. Whether I’m baking sourdough, sketching scenes from places I’ve traveled to, observing restaurant layouts and decor, or planning how to arrange the food and beverages on the table for the perfect tablescape Instagram story, my design brain is ALWAYS on. I’m constantly paying attention to how things are arranged, experienced, and shared, and thinking about how they can be made more thoughtful, cohesive, and visually impactful.

creating clarity

through intentional design

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© 2026 by Kristen Knob Design. All Rights Reserved.

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